“LucyPop”, A new kind of casual fashion based on Japanese school uniforms

TOP > “LucyPop”, A new kind of casual fashion based on Japanese school uniforms

Media featuring

* Popteen(Kadokawa Haruki Corporation)
* Seventeen(SHUEISHA Inc.)
* Petit Lemon(Gakken Publishing Co.,Ltd.)
* koakuma ageha(Inforest Co., Ltd.)
* De・View(Oricon Inc.)
* YOUNG GANGAN (Square Enix) Watarirouka Hashiritai
* YOUNG MAGAZINE(Kodansha Ltd.) nogizaka46
* SEIYUU PARADISE(Glide-media) Rina Hidaka
* SKY PerfecTV!
* TOKYO MX
* DoCoMo Kyushu
* TOKYO IDOL FESTIVAL 2010[ Grand Prix Uniform coordination ] (Sponsoring、Philanthropy)
* 2nd Single Release Event(Avex Marketing Inc.) Hikari Shiina
* famima.com [TWINTAIL AND MACHINEGUN] Nazuna Kamijo , Rena Takeda
* Hikari Shiina's photo collection publishing event.

Rental result of clothes / school uniform

* For A応P: Event “SUGOI JAPAN”
* For Hikari Shiina (Pikarin-san): Promotion Video & Live for new song 「魔界心中」
* For A応P: Music Video「初恋Hello注意報」、Event for new song
* For Ministry of Finance in Japan: Official text, 「Data film about the finance of Japan」
* For Natsumi Hirajima, ex-AKB member: A movie starring Natsumi, 「女ヒエラルキー底辺少女」
* For Maria: Music Video「テッペン☆GIRL」

Other Topics

Newspaper articles concerning planning collaboration "Special course for plann ing design of ribbons".

* Asahi Shimbun, morning edition, Nov.20. 2010
* Tokyo Shimbun, morning edition, Nov.20.2010
* Yomiuri Shimbun morning edition, Nov.25. 2010
* Nikkei Shimbun morning edition, Nov.27.2010

Other media: Shinagawa Cable TV, PR bulletin Shinagawa.
 Shinagawa Keizai Shinbun
 Diary of Shinagawa girl's school

Collaboration Project

* Culture Japan Suenaga Mirai Summer Uniform Mr.Danny Choo

Culture Japan OFFICIAL WEBSITE